The media institution I would go to too try and distribute my media product would be a publisher. A reason is that they would be able to make copies of my magazine and distribute them around the country so they would be ready to be sold and hopefully bought by my target audience. Below are examples of publishers I could go to.
Imagine Publishing - http://www.imagine-publishing.co.uk/
Imagine publishing is one of the UK’s fastest-growing consumer specialist magazine publishers, with over 20 print magazines and 20 websites published worldwide within the entertainment, computing, digital photography and video games market sectors.
I believe that they would be very good for us because they have much experience and have been very successful. They have published magazines of high quality for sectors such as PC and gaming, photography, science and entertainment such as 'How it works!'. Another reason that i believe that they will be good for us is the fact that they would want to publish our magazine as well and I say this because they do not have any magazines being published in the music sector, so this means that they would want to do that and I believe that it can be through my media product.
Haymarket - http://www.haymarket.com/home.aspx
Haymarket would be a good publisher to go to because they are very good at what they do. They have offices over the world and pride themselves in being able to communicate with the target audience very well. I believe that they would be good for us because they would be able to help us reach our goal and make our target audience buy my media product. they also train there staff to very high standards so if we do go to Haymarket to publish my magazine we would and can get the most qualified people to help us to do this.
Bloomsbury Publishing - http://www.bloomsbury.com/
Bloomsbury Publishing is a leading independent publisher and winner of the 1999 and 2000 Publisher of the Year awards. The Company recognises the importance of respecting and supporting the communities in which it operates, thus improving the positive impact of business in society. Bloomsbury mainly publishes books, but up until recently they have started to take an interest in publishing magazines in certain markets and so far they do not have magazine in the music market, therefore I believe that they would be a good choice.
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